Evaluation 7 - Opening Sequence

Evaluation 7 - Prelim

Evaluation- Marking

George's evaluation was very thorough and used a range of methods to evaluate his work. I didn't really understand his work on representation- he chose two very opposite characters to talk about. His work on institutions and audience were very thorough although it wouls have been better to have explained how he intended to use Facebook in more detail. George's director's commentary on his preliminary and final piece were again very thorough but did not show much of a link between the two.
George 16/20

Film Opening Marking

Level 3 36–47 marks
There is evidence of proficiency in the creative use of many of the following technical skills:
• Producing material appropriate for the target audience and task;
• using titles appropriately according to institutional conventions;
• using sound with images and editing appropriately for the task set;
• shooting material appropriate to the task set;, including controlled use of the camera, attention to framing, variety of shot distance and close attention to mise-en-scene;
• using editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions and other effects.


I liked George's film opening. The film contains material appropriate to it's audience. The titles were conventional but a little inconsistent in their timing. The music was appropriate and worked well in setting the tone of the film. The voiceover was a nice idea but seemed odd as it was too short. The camera work was very good on the whole with some nice shot selections. I didn't like the flashback sections which weren't set up particularly well (thrown in, in ranfdom places). I liked the use of slo-mo for the wine glass and the shot at about 1.50 where your villain walks through the camera was nicely done. The meaning was very apparent through your choices of what to show. Two povs from your abuser was perhaps an odd choice.

George 46

Thriller opening -Test screening

I decided to show my opening to a small audience to get there feedback; the feedback I received was positive. They said they liked the music and it immersed them into the story with another saying 'I wanted to keep watching on, so I could find out what happens next'. From that comment, I feel I have achieved what I set out to do and entertain an audience.

Furthermore, I showed it to people outside my target audience as well, they had they same response and enjoyed it. This displays to me how successful the film could be and how it potentially appeals to a greater audience than first thought and again this could be due to the thriller genre being so diverse and appealing to a great deal of people based on the many sub-genres the narrative may follow.

Obsession - Final production piece

Evaluation 6

Evaluation 5

Research and Planning- Marking

George shows a good understanding of genre although he seemed to miss some of the more obvious conventions and didn't explain himself clearly at times. I liked some of his points on editing choices. His mood boards were not really what I was looking for. The questionnaire results showed evidence George's audience research but I am unsure how much he would have taken from this in regard making informed choices in his production piece.

George's analysis of the opening sequence of Donnie Darko demonstrated a good understanding of mise en scene and how directorial choices create meaning for an audience. The sequence illustrated introduction of character but he did not demonstrate an understanding of film openings specifically. His analysis of the opening of Dark Knight provided a fair level of analysis but did not give anymore insight into how films should open. This was also true of his analysis of Se7en. George's post on title sequences do show an understanding of the different way that films can open but he did not explain the effects of the different openings.

His work on the BBFC, health and safety assessment and film companies demonstrated an understanding of media industries. His post on film companies showed some understanding of industry but it would have been better to have looked at companies as examples.He showed a very good understanding of psychographics and demographics and how media industries use these to target audiences. It would have been better to have had a more in depth analysis of psychographics with a specific relation to audiences and film choices.

George's planning was evident and in the posts about music and filming there was a demonstration of how his product evolved.

George's blog covered a wide range of appropriate topics but too often his entries lacked the sufficient depth to gain a higher mark. His analysis was of a reasonable level and he covered all the right areas in his research and planning but I would like to have seen more insight.

George  12/20

Evaluation 4

h   I would likely choose to go by the guidelines of a 15 rated movie because it would allow a range of themes and content to be shown and still be accessible to a wide range of people; being open to different demographics. My target audience would be predominately male as thriller audiences are mainly males due to the masculine scenes shown. Examples of this are films such as 'Seven' and 'The Dark Knight' which both have male protagonists and have little female prevalence in important roles; this potentially deterring the female audience. Often females are used to satisfy the 'male gaze' and used a objects to attract the male audience.

In my thriller I decided to put a female in a lead role as well as a man so that their is less female discrimination, however I have used stereotypes of women to direct my narrative; this will Help the audience understand the characters better. The use of a female in an important role is more common nowadays and I hope that by doing so the thriller genre will attract the females to it.

When identifying my target audience, I used myself as a guidance as I am an age which fits into the target audience band. I used my knowledge of films I have seen as an influence to who the film would be aimed at and why. This allowed me to look at Conventional characteristics the audience expects to see and give me a chance to implement them. 





Name: George Patient
Age: 16

Likes
Films: Fight Club, Se7en, Star Wars, Marvel films.
TV: Sherlock, Dexter, Game Of Thrones, Orange Is The New Black, The Walking Dead, Friends.
Social Media: Twitter, Facebook, Instagram, Snapchat, LinkedIn, YouTube.

Dislikes
Films: Romantic Comedies
TV: Soaps, Reality.
Social Media: N/A

As you can see; I have used myself here. I have done so as I feel that I am a prime example of my target audience. As you can see, the majority of my TV and Film likes are thrillers and have lots of common themes both with the genre and sub-genre. As my film will be using social media to market itself; my likes in this area will be a big convenience and benefit to the distribution company (Warner Bros).

As you can see, my target audience predominately use social media; this is why social media will be a big factor in marketing my movie.

I do not have a specific male or female in my primary target audience because thrillers are so diverse and have a range of themes that I do not feel specifically appeal to one in demographic or psychographic. In terms of demographics; I would suggest my thriller is aimed at the middle class and above because psychological thriller can be complex and hard to follow so i'd perhaps suggest the lower classes may not have to interject to understand and follow the complicated narrative.

Succeeders and explorers would be targeted from a psychographic perspective because the explorers are generally the younger generation; i.e. students, which are my main target audience of my psychological thriller. Furthermore, succeeders would be targeted because they are generally the upper class and more intelligent individuals so they would be able to understand my complex narrative.

Here is the posters of several movies my target audience may enjoy. This is because they all build tension and suspense; in keeping with the conventions of the thriller genre.